Brigham: side of their backpacks heavier. So if we're going to give people the option for Pockets, we want them to be symmetrical so that they can balance everything out and have it ride well because again it comes down to You know,
Tayson: Comfort Sports stability. So, I'm just kind of looking at the pack right now and I'm gonna put you on the hot seat here. So, on the top of the pack, there is a strap that goes up and over and I talked about like I loved that down and carries the load up and tight against your back. It's a really nice strap. But you could absolutely like strap something there. Like, you could put like a like a princess, a foam pad. That's
Tayson: where we typically are going to put a foam pad, it's a great place for it, we did not put anything. To allow people to strap something to the bottom of the pack. Why why did Why did we not do that?
Brigham: Yeah, that was delivered. Multiple reasons, you know, even something as simple as. Like, you know, what happened? Straps flapping around hanging down back there, if you're not using them, they're just gonna snag on things, it's one extra. Piece of webbing sewn to the backpack. So there's kind of that weight conscious thing but also I'm just not a believer in having things hanging from your backpack, I want everything in something. I want everything contained tight, nice and tight up against the body
Brigham: that just comes to stability. I don't like things. Bouncing around and and I don't want anything hanging lower.
Tayson: If they bounce on your head while you're walking like that's that's not that's
Brigham: loose, it's not stable. It's
Tayson: I think I think my answer to that too. Would be like if you want this pack. Yes, we want to like this is a great first step. But first product to get from us, But really, if you're interested in this pack, you're probably interested in being efficient and light in other aspects in the pack should be more than adequate in fitting in. All of your gear, right? So the people that end up dropping things to the bottom of their pack, like
Tayson: I know this is going to eliminate some of you that are listening. Listen, do that. But honestly, my answer is
Brigham: Keep working on your gear.
Tayson: Keep that underwear as a better way. And if you're not there yet, just keep tweaking and dialing your gear. Because that's not, that's not really where you want
Brigham: any weight or load or bulk don't want anything, you want the lowest part of the backpack to be the hip belt? Yeah,
Brigham: that should be the lowest part of the back
Tayson: build higher, right? Like the roll top of the backpack will allow you to extend it taller. That's a way easier place to carry that weight then to go lower than the hip belt. so, just wanted to throw that one out there because I'm looking at that and I know that there's so many packs like specially traditional level packs that have that kind of an option and it's not one that we entertained when it came down to it. So we'll talk about
Tayson: Factory selection, but I want to talk maybe more specifically about fabrics for a minute. That was a very big portion of the backpack, was dialing in the fabrics and and frankly, if you're trying to get below two pounds and a backpack that specially, if a full featured, backpack, is what I tend to call it but a backpack with all the features that were offering in it. You the fabric is critical, right? so we looked at dyneema, we've looked at aerobics we
Tayson: looked at What I don't expect. We I mean, we looked at, we looked at these different fabrics and entertained and different things and and we ended up with this particular fabric because to us, it gave us the best of both worlds. So before we tell them what we did, let's talk maybe about the pros and cons of. Let's say aerobic nylon just a straight-up nylon and then the pros and cons of a street Dynamo. Yeah, like a nylon.
Brigham: Traditional. Standard plain weave nylon like aerobic or even you know there's Cordura, they kind of do the same thing, they're very basic they're very good. They have their strong and durable for what they are and for their weight like aerobic nylon. that's kind of their their strength, or their Their strength is their strength to wait like their their strong for what they are, which is a nylon fiber. They're very, they're very basic and very, very common. I mean it's not Really
Brigham: rare to use aerobic and then
Tayson: it's almost like like they're the solid answer, very serious not they're not like the sexy answer but they're not like they're not really that big of cons but there's not really like any massive upgrades or
Brigham: I don't know, maybe we would call, maybe we would call this kind of like that should be a standard or you know what I mean? Like I would be skeptical of a backpack that was of lower quality than that. Yeah,
Tayson: that's the base level that
Brigham: have to be but kind of that. Classification of fabric of nylon something. Along those lines is a good solid bet. Now 100% dyneema composite fabric. Incredibly light. They have very high, tensile strength. they're, they're expensive, but that's not necessarily a drawback for, you know, if if you have to spend money to get what you want, then you gotta spend the money, but Very strong. Very light, very good. Tensile strength. however, they, they have some drawbacks that I'm just not really a
Brigham: fan of, and I think we basically agreed on this is that to me, they kind of have durability issues, which is really weird. If, because, all you hear about dynamos, how strong it is, That's
Tayson: all that's ever pitched. Like I so, I'll be like, when we came at this, I had done my level of research with anemia. You would have your level of research with AMA. And when we bought this project up, I actually said my opinions about Dynamo having no idea whether anyone in the world, even believed the same things because no one talks about it really, and even in, like, videos or things that I see where people like attempt to talk about it.
Tayson: They hardly say anything. They just like yeah you know, he's not the strongest. Well, everyone else says it is this strong. What do you mean, what, wait, Dynamo just is gonna get ripped apart on the trail. Like what are you talking about? I thought anymore was like the never get ripped apart because it's so strong
Brigham: obvious everything. Yeah. yeah, it's and again so let's we're talking about like a straight 100% Dynamo fabric. So like if the whole woven fabric is Dynamo because That's those that's the fabric I'm talking about that just gives me some concerns and it's
Tayson: well and what happens and to kind of build on that is essentially what you hear about dyneema is what is tested on brand new fabric? It's like laboratory results essentially, right?
Tayson: This is dynamic. Look at its tensile strength. We tested it in a lab, right?
Tayson: Look at look at its puncture resistance. We tested it in a lab. What we're not hearing and what is less common and I'm again I'm not knocking it because we very well could use an email for certain things in the future but it's the real world testing is totally different than a lab because the best way and you explain this yet the other day but I thought this may be would be a good example of this is imagine you have a
Tayson: piece of paper in front of you and you pull on each edge of that paper. You're pulling this hard as you can and you like you see the strength of that paper now. Imagine Like, you've had that paper for a while, right? It's been in your backpack, you've crumpled it up, you've uncrumpled it, you've crumpled it up, you've uncrumpled it. Now, do that same test, where you grab each edge of it and you pull, there's the strength of that paper is
Tayson: not nearly as much. Once you fold the paper 10 times. Crumple it up, 10 times and unfold. It, it loses some of that quote unquote laboratory results, it loses some of that rigidity or the Coatings or whatever is on there, you start to break it down. And so the real world testing of paper when it's brand new versus after you've had it a while is a totally different level of strength. And so that's a that's not a perfect example of what
Tayson: happens with that email. But but that's essentially what happens is you start crumbling down payment? You start on crumbling it, you start using it. You start doing all these different things and it starts putting folds in the Coatings, because dynamism is really a coating. And so, like over time and where I came from like what I presented to bring was like this is what I seen in anime is that essentially get started to get these four lines and like you first
Tayson: get it. And it's like, it right out of the gate, it fills in pervious and then 10 minutes later, it seems like you can See, it degrading.
Brigham: Yeah. Yeah, that's that's right. I mean the one thing I'll clarify is that like a Dynamo composite fabric? It is actually not just a coating. The fibers themselves that are woven those are Dynamic fibers which are an ultra high molecular weight. Polyethylene. So that's what the fiber is versus a nylon. So like aerobic that's woven nylon fibers versus a dynamic composite fabric is woven Dyna or uhmwpe, Fiber woven but it's held together and gets its waterproofness from basically the coating that
Brigham: you're talking about which is a resin basically or you know it's a solution that is applied to kind of adhere and bond it all together but they have to go together to achieve that lab test strength that everybody that is that is advertised or touted. Kind of like how carbon fiber carbon fiber is actually a textile because it's a woven fiber but carbon fibers is not become what people understand as carbon fiber, without the resin component. Yeah, that
Brigham: is bonded to it or Saturated into it. So, but yes, to your points about the drawbacks is I, that's This is for applications. We have to think about application. We're talking about a backpack and we've established, what we want the backpack to be and do. And we found that dyneema fabric just wasn't the best option because of the concerns that we have for durability sounds. So counterintuitive because all you hear is durability is so strong. People equate dyneema to strength and
Brigham: and strength durability, but I've seen it, in fact, when I was in school I have visited other backpack manufacturing facilities. That was very insightful and educational and that was kind of where I really started. Looking at Dynamo with a cautious. I for the application. You didn't even hear that like in the
Tayson: real world market, you heard that from a manufacturer who's manufactured with them, ultralight, backpack manufacturer. And they they
Brigham: showed us. And they said, you know, we used to use Dynamic composite fabric but we have so many warranty issues. It was killing us. So this is an ultralight backpack company saying we stopped using Dynamo Fabrics because of durability issues. so massive that resonated with me that really sunk in, and
Tayson: Care on fabric ever is killing us because its not the most durable fabric ever.
Brigham: Yeah. So their warranty costs were just too much. So yeah diverted away and and then they pulled them both out, they pulled them both out and showed us like a simple rip test. the Dynamo fabric was, Took a little bit of effort but you could rip it like a piece of paper. Which is a form of a ripstop fabric. I could not rip it. I couldn't rip it. And so how we were doing? This was starting it with a slit with scissors, mmm,
Brigham: cut it with scissors. Still couldn't rip it past the rib. Stop. Wow, very durable fabric. So that that sunken with me and that which is all so kind of how we ended up with the fabric. We have is like Dynamo to me is not very terroristic once it gets A puncture or or a hole. It's not very abrasion resistant and it just wears horribly. Like if you look at a Dynamo backpack that's been used a lot. I mean it's just looks
Brigham: like it looks like a soggy paper grocery bag. I mean it's just It looks terrible and the reason and it looks terrible because it's degraded. The
Brigham: fabric is literally degraded longevity there, and it maintained, it gets all these crease marks, and those crease marks are degraded sections of that fabric. So,
Tayson: Anyway. um, Yeah, we've seen I mean there's different things you can go look at this out there but I mean I remember one video from a friend of ours that took it out here to where we're at and grounded up against some sandstone and it just started falling apart at the seams like he that abrasiveness, you know, like it you start rubbing it and dragging it across even a little bit of sandstone and it just started to just fall apart crumble,
Tayson: right? So we've kind of talked about the cons of it, maybe before we leave completely and just just the cons, where is there an application? Because we're very heavy on matching, whatever it is, we're using with the right application, we've got whole podcast about, you know, this fabric, you know, let's say cotton cotton sucks for like, 90% of what we do but like you go to the tropics and Cotton's amazing, you know, I mean because it's just all property specific. So in your opinion,
Brigham: where does signing him a belong? and something where you need to use a lot of fabric which means a lot of fabric weight and you want to save a lot of fabric weight and that fabric is not going to be under a lot of stress or abrasion or susceptible to puncture. Yeah.
Tayson: Here, we'll come back to that. I mean, hopefully,
Brigham: I think people can kind of fill in the blanks there, but
Tayson: yeah, sales on sailboats. Anyways, um, So back to this. So so we saw both of these, we could see the pros and the cons of each and thankfully, we got paired up with the fabric know where we could custom weave something. Well yeah, let's talk about why we decided we had the custom weave. Something
Brigham: was because nothing was off the table for us. I think that's valuable for people to understand is like nothing was off the table. Like we're, we're willing to do whatever for this backpack but back including buying us fabric, that's three times more
Tayson: expensive than our competitors.
Brigham: Yeah. So going back another step. What are we making? We're making an ultralight backpack so we have to you know we're trying to make it as light as possible. And it's not a secret and we're not revealing anything new that. When you go the lighter, you go on fabric. Your compromising something and with most nylon Fabrics your compromising strength and durability. So here we are. We're trying to make a very light. Strong functional backpack, that's comfortable. So, With that in mind
Brigham: I we had to be aware of like well we got to use the best, most durable fabric that we can to meet this weight threshold. Right. Right. So that was where we came to the conclusion that like we're just going to have to find a mill that can make us fabric that meets what we need. Yeah. And so what we did
Tayson: and and essentially we started by saying, okay what what meets that threshold that we know of right now and that was extrema right? Yeah. So
Tayson: we were looking at robek with an extrema of ripstop and
Tayson: an extreme a ripstop is essentially just a you'd probably explain that better what is extrema. Well
Brigham: so extreme I use his And HDPE. Fiber on the for the ripstop, that's a high-density. polyethylene HDPE, which is stronger than a robot nylon fiber. But Extreme and and so what we found is like we could get that quite easily. It was basically I'd consider Off the Shelf ready, we could have got that would have it would have been good. Um, but what happened? The one guy we were talking to from the from the Mills. He Suggested going.
Tayson: So why are you using? This is like, literally what he's saying to us and I was fighting him on this because I wasn't fully understanding the difference in these ultra-high molecular compound structures at first. And basically, it's like, why are you using the cheap stuff? Let's make a real expensive fabric that does better things and I'm like, what do you mean? No extreme is good stuff. What do you? Lots of people think it's really good stuff and he's like, no, no,
Tayson: like the the compound, the high density, polyurethane, whatever you're saying, he's like that's like the cheaper version of of dino or Spectra. Or like, you know and you understood what's going on on my okay. What is, you know he's like if you're going to make a custom Fabric and and price isn't the biggest differentiator for you, then why don't we use the top shelf stuff which is
Brigham: Spectrum. Yep, Specter Yarn. Yeah, so I mean it was like That's kind of where we went down, the just customizing exactly what we want. And so, we were able to specify kind of the the base. fabric weight as a New. Kind of from the get-go. We've tried to use as light as Fabrics as possible, but we also knew that in certain areas of the backpack, we wanted to use more heavier, durable Fabrics because that's where they need hack, that's where it's
Brigham: needed. Meaning, the bottoms of pockets, the bottom of the backpack, the shoulder straps places they're gonna have high abrasion have be set up against maybe potentially sharp or hard or abrasive items and so So we need. Okay, we're we need to look at two Fabrics to accomplish this backpack, so I don't know. We're gonna use a lighter Fabric and a little bit heavier fabric for the lighter fabric. We decided okay, we want something that is a base weight of 100 D
Brigham: fabric. 100 denier fibers are using are used to weave the fabric but the rips stop We once we kind of got the hook up with being able to custom make using Spectra fibers. We decided we wanted to use spectral fibers for the ripstop portion of the backpack. What that does is. your maximizing, the best characteristic of All just say it ultra. High molecular weight. Polyethylene fibers. So, Those are the fibers that are have incredible tensile strength so that's maximizing that property
Brigham: of tensile strength is having it be in the rip stop grid. That's basically kind of the the structure and what's actually going to hold the pressure from that the backpack receives. And it happens to also be way more abrasion resistant. Than the robot nylon, and very, very difficult to tear. So that fiber made the most sense for that portion of the fabric. but what we also found is that by, if we made the Specter fibers 200 denier fibre that basically, Is
Brigham: twice as thick as the fibers that the base fabric is
Tayson: made out of. So now you've got a 100 D nylon Rubicon nylon with a 200 denier d. Spectra.
Brigham: Yep. Okay, go on. So now you're using the strongest fiber. for the ripstop portion, which is going to Hold have all the tensile strength of the fabric but also carry the abrasion and tear resistance. Because what's going to kind of catch, if anything, what's going to get the most abrasion are those thicker fibers which are Spectra. So we are maximizing The properties of the Spectre. And using it in conjunction with a good quality. Lightweight nylon fabric that the 100d rovick. So,
Brigham: I'm trying to think of
Tayson: a good example of explain this, and this isn't the best example is first one off top my head, which is, if you think of a chain link fence, right? It's got that all the squares in there and then you think of like a chain link fence where they Slide the little privacy slats down each thing, imagine the chain link fence being our Specter yarn or 200 D Specter yarn and these privacy slots is the robotic. So it's not taking as much
Tayson: abrasion because it's, it's back a little bit. It's not a thick, so it sits a little bit off of like the Face-Off. If you were to look through like a microscope and you laid this out on the table, the Specter yarn would almost all be touching the table while the, by the robotic is just a tiny fraction off of the table. Yeah. And so
Tayson: that's what we're trying to refer to. Is it allows that Specter yarn to take the abbreviation, it allows it to give it the tensile strength, but at also allows us to get the benefits of what a traditional nylon pack would be, which is just incredible. Long-lasting
Brigham: durability. Yeah. And and it's also worth pointing out so, So, the Specter is bigger thicker stronger. Spectra fibers are inherently exponentially lighter in weight than nylon fibers. So we're not adding weight by reinforcing it with Spectra. Technically would be lighter than if we used a 200 denier. Nylon rooftop fiber. So
Tayson: that's that's where we cut massive weight, right? Is because we're using two Fabrics. One is 100 D. 100 denier robic and the other is a 200 denier Spectra inside. And that's the one that's the lighter weight Fabric and then we did a custom blend for the second one. Which is going to be like the bottom of the pack bottom of the pockets and that's a 200 denier. It's a 210. 210 Rubik nylon with the grip, stop being a 400 400
Brigham: Spectra. So basically we're essentially doubling the thickness of the fibers used for the ripstop and also making them Spectra. So the point is just you can't use, you can't use a straight 100 then
Tayson: your Robuck and a straight 200 Daniel robek. And have. And like, like, we couldn't do that without the Spectre, or we wouldn't believe it's durable enough,
Brigham: right? Right. It just wouldn't meet what we set as The requirements for,
Tayson: I think I have a pack honestly that used a 100 denier aerobic, just a straight aerobic. and, Puncture City, man. Like, we we I have like walk under a tree punctured. It my brother like you can't throw that backpack in the back of a truck, really? Or like the abrasion will start to wear on it quick. You know, just different things like that. Where with our Shadowlight pack just, and this is just real world testing from, like not, you know,
Tayson: taking a step back. I feel like texture with your hand, feel everything, using it feels three times more like usable strength and less, less worried on me and everything there, even though the weight, Is identical? Yeah, and those Fabrics.
Brigham: Yeah. So yeah, we use the we all so developed simultaneously. The the heavier fabric for the high wear areas of the backpack and Again, that's just, you know, we had to put requirements for
Tayson: ourselves that we got to meet. so so the last component of this is is there any coating on The fabric.
Tayson: There any Coatings at all?
Brigham: Yeah. On the, on the inside, there's a pu coating that, you know, gives it water resistance. Okay? So
Tayson: it only hit waterproof,
Brigham: not waterproof, not waterproof and turn, in terms of like it being a dry bag. It has the same hydrostatic head as a tent would so
Brigham: they experience different pressure, loads what makes it not?
Tayson: What makes it not a dry bag, then I guess just to make sure people are practically saw. One of our buddies. Kind of go through this just recently where they, you know, because it is a waterproof fabric, they kind of assume the pack was more waterproof, so, but it's not really, probably the biggest thing is the seams in the
Brigham: seats. Like, that's see, that's where the, the water can get him through way sooner than through, the actual
Tayson: woven fabrics. So, so what's our answer to people that are in hiring areas? What do we tell them? what we're
Brigham: shipping the bags with a backline or
Tayson: our answer to that is use a pack liner. I
Tayson: believe her a pack, liner over a rainfly. Like why? I mean, why did that come to be I guess?
Brigham: Well, And I'm not even sure like exactly what you're referring to. I just know that. Up. If you have everything in a pack liner, I can guarantee that stays dry. I can't guarantee that everything stays dry. If you just use a pack cover because it's at the pack is still not sealed. So it Shields, maybe the zippers and seems a little bit, but it's still not sealed. The only way I can guarantee you, your contents will stay dry is if they
Brigham: are in a A waterproof bag, right? So that and like, the pack liners, we sell, they're incredibly lightweight, they're very strong. but they're they're very lightweight and so they weigh less than
Tayson: a Rain cover, see you pack will come with one. We've been shifting one with every one of them and then we need to make this happen but we'll put more on the website. Just What Nile plume, right? Yeah. Eyeliner. Yeah. I love you.
Tayson: I love you. I guess. I've read it more than I said it because it's spelled with a pH but Yeah, it's just I mean and honestly, like it's one option, but I've used trash bags, a lot of you through hikers will just use trash bags. But I agree the pack liners to me, they're big, they're bulky to deal with they come on off your I've had like wind. Rip them off my pack, the rain covers, the rain covers, sorry and so
Tayson: yeah, that's where we've gone Plus for us because the fabric is waterproof, but the seams aren't you know, 90% of the time for us and it's not a guaranteed but like It just sheds. The water that we see, right? It takes a lot of water to to I don't know really wet through that bag. But so anyways that's just kind of our thoughts and our answering. We've got that question a lot from people that were pre-ordering. The pack is like we
Tayson: saw a rain cover. We saw a rain cover and our answers. No, but we will offer pack liners and that's that's our personal recommendation on use and function and for sure, for sure, keeping your stuff dry. So yeah.
Tayson: Oh, okay, bring him. We've been going for a minute here and we've got we've covered a lot of stuff. What have we not covered? I mean I know there's there's tons to talk about because this is you know you're
Tayson: years essentially of R&D we've put into this pack and You know, just every little thing. I mean just like for instance, some of Littlest things. We're looking a lot, a lot at such as the roll top of the bag. You know, how we were looking at. We eliminated off extra velcro, we eliminated off extra wedding up there. Like we did I hadn't really seen it done this way, but we only put, like, webbing along one side of it so that gives
Tayson: you the role but we didn't have to use a full, another webbing strip and, you know, we looked at a super granular level at all sorts of things like that. That really come together to Just under that two pound Mark.
Brigham: Yeah, it actually took a lot of like tweaking scrupulous tweaking up because To to make a pact that can do what ours does. Like, it, we had to put it on our microscope and and really focus on It's still being able to do everything we want to do, but it came down to a lot of material selection, component selection, you know, like the rolltop that you're talking about what size Hardware, what's size, webbing? How much webbing eliminate this webbing and,
Tayson: and so on so forth, but this little touch points too that like we still kept on it, such as the rolltop still taper. So that the buckles don't get swallowed by the fabric. It's very easy used roll top. You know, it's it's still very everything we did function. Like, I'm looking at the side of the backpack right now, we went with this unflip compression string, right? So that it's shaved weight, but It's fully functional to compress to strap on a tripod
Tayson: on the side of it. Philly, like we did an amazing job at shaving that weight but not Feeling like we shaved, the weight as far as the feature set.
Brigham: Yeah. I mean, I'd say that was just another one of the design challenges was Being able to have the Comfort, the stability, the durability. All the functionality of the backpack. That was the challenge was selecting the right components and materials that. Will accomplish all that. Bare minimum of weight.
Tayson: You know, and we didn't even talk about the getting into the pack with those zipper system. I guess, maybe we just kind of assume people have seen that. But yeah, that
Tayson: was that feature was a feature that I had used on previous backpacks, way back when, and I love that, I could get into the bottom of my backpack without unloading all of my contents. When I designed the Rio white, we put that on there. And that was one of the most talked about features. And so when I brought this up, I said, Hey, what if we could build and I'll try back to still gave you the ability to get into the
Tayson: bottom of the pack? So it does, it has a full length zipper that gives you access to the bottom of the pack, the top of the pack, whatever it is without undoing the roll top without undoing these different things. Once again, just makes the pack more approachable for people that might not pack in a way that everything is just super accessible, right? All the time. Maybe accidentally pack something in the bottom and you forgot about or, you know, it's just these
Tayson: little little things, but they add up. And that's a, that's a really highly valued feature. We've seen so many people talk about that feature and our ingrained in love with that feature and and we pulled it off on a sub, two pound pack.
Brigham: yeah, it adds a just so many benefits, like, even like kind of the unexpected, you know, I don't know if there's any listeners that can relate to this but if you ever, You know, got your backpacked and then like have that like little OCD thought of like, oh crap, did I pack? You know did I get this thing in there? The nice thing is is like this is like an easy check, you just unzip and you can see oh yeah, I
Brigham: did pack the pad okay and and things like that but what I think it's Really functional for is like, at the end of the day, when you've been hiking all day and you're tired. Um, it's really nice to be able to just unzip that and you can get everything out so fast, like you can just do a pack down.
Tayson: You can keep it out of the dirt too, like if I just need to pull my pad out, at the end of the day, yeah,
Tayson: it doesn't mean I have to pull out my every nice sleeping bag yet. I load everything. Like I love my tent out first so I pull my tent out first. I said a tent up next thing I want my pad. Next thing is I want my sleeping bag when you're not doing it that way. A lot of times you got to pull out your food. You could kit your extra clothes then, oh, there's my sleep, there's my tent all and there's
Tayson: my pad but I've already unloaded The percent of my pack by the time I get to what I need. So it keeps a lot of your stuff out of the dirt or having a yard sale. There are mountain or on the trail. It just, it does like that. That's actually like. So, if you're someone who's like, I don't, I packing away. That it's not hard for me to get this stuff I need throughout the day. Well, think of it in the
Tayson: sense of what about when you get to camp at night. You got to figure out a way to unload everything, even though you need your tent and your tents towards the bottom of your pack. And that's the first thing you need. And that zipper eliminates that yeah,
Brigham: again, it just, it just gives them the option to do it another way. And I Think a lot of people will find that it does end up being a little more efficient. Yeah. Yeah.
Tayson: I think we've tackled almost everything. The last thing I want you to speak on Brigham is to finish work and, and Just just how the pack like, maybe I guess with that let's talk for just a quick second. I talked about this in a previous podcast about the Shadowlight about like Factory selection. Let's talk about Factory selection quality and finish work. So, when we selected this Factory, it was 100% based off of packs that I've seen come out of this
Tayson: Factory and being very impressed with the workmanship, the quality and then toward the factory, met with them and they run a tight ship. Like if you ran a business you would run their business like this company. Always. Yeah. Like,
Tayson: it is structured and like, it's basically it's a machine. I mean, it is a machine where everything just works the way it's supposed to work and, and their systems everywhere and it ends up being a struggle for companies like us to work with them. But we know the rules, we have to play by, it's like it's like, you know, the rest are going to call it the same way every time and so like, you know these are the rules and you
Tayson: have to play by those rules and so we we have had to stretch. What we normally do, the quantities that we've normally ordered and the way that we normally done things to work within their system. But we did it because their system is worth it, right?
Brigham: Yeah. Yeah. They they are so professional and I haven't every single person I deal with their just is so proficient. And competent and and they just know what they're doing. There's no question about did, are they going to be able to pull this off or So professional and and good at what they do. They just They're thinking five steps ahead. Right. You know, if you
Tayson: have a checklist they're working off of like man. You're thinking that far ahead. Yeah they do. They just it's all so systematized and the rate in which they can pump out the quantity. I
Tayson: mean literally we have to hit this moq which is a high moq from what we've ever dealt with. That's their minimums and they told us it will make those that number of packs in three days. And if you give us any less than that, then we can't reach efficiency because we'll finish him in a day or two days and they can't reach even maximum efficiency and stuff. So, that was like me and Brigham's eyes just like blew up when they're like,
Tayson: yeah. Well, we'll make this many thousands of packs. three days and you're like,
Brigham: What's impressive is? to play Devil's Advocate somebody listening, might say, well that's just There's so much opportunity for mistake because it's so mass-produced. Absolutely not. What's amazing, is the amount of quality checks that they have. they just Know their game and they are so good at it. So only there is nothing there is there's zero question about Quality control and something being, you know, being missed, it's so well executed. So there's no Definitely not. There's not in issue of will there
Brigham: producing so many of them so fast that there's all this room for are. Absolutely not. In fact, I'll kind of divulge just a little Situation. So we have this fabric custom made right? Well, that was made at a meal. in Korea and so, When our backpack Factory received the fabric, they started going through their standard quality. Checks of they check everything from the second Supply gets there. Checking it. Well
Tayson: they go through all the thousands of yards so they literally visually visually look at all every
Brigham: foot or every they unroll, it's crazy. They have people that monitor that literally watch as an entire thousands of yards of fabric is unrolled and they check it and they check it again. And what happened was they had started manufacturing or backpacks with the fabric that had been checked. And then I got an email saying, hey, we found A 200 yards of fabric that does not meet our standards, they took pictures of it, send it to me and said, this does
Brigham: not, you know, what
Tayson: did that look like, could you visually see it in the picture? I
Brigham: could see it because, I mean, this is how awesome they are to work with. They, she sent me very detailed close-up pictures of the good Fabric. And then this this Aaron's 200 yards that they had weeded out and they just cut it off, they just cut it off. And tossed it. And, you know, and it was up, but the communication was like, instantaneous and we got the
Tayson: male working on that extra fabric right away.
Brigham: And the nice thing is is like that, though. They do not mess around so I didn't have to Frankly reprimand, anybody. They did it for me there. I'm on the same side of remaining the mill, right? I'm on the same email thread as them. I'm copied in and, and I'll call her my gal. But she, I mean, she sent an email and said, hey, this is not okay. You guys need to fix this ASAP. These are customers are expecting this and
Brigham: this is not up to stuff and that and they've got sway. They do pack facility. They pump out.
Tayson: I don't, I think they even told us like what percentage of the world backpacks they make between all their different factories located all over the world and it was like they're a top Contender. Yeah. They have enough sway that when they say this doesn't mean our quality like Mills are gonna make it right. Yeah. And everyone's gonna make it right?
Brigham: Yeah. I mean it's so so for us that was just such a confidence booster to feel like It's partner of ours is really. I mean yeah they probably do this for everybody because they are so professional but like its it gives you the confidence of feeling like they're on your team and like they have our back because you know played out that they saved us. I mean that was 200 yards I mean it's over 100 backpacks that would have been unacceptable.
Tayson: It's fabric cost that we're paying for this fabric, you know, take what a typical aerobic. Nylon is going to be in times it by three. I mean that's that's the cost of this fabric. It's not and we'll get to that, I guess. But, you know, so back to it we didn't choose this Factory because they're the cheapest. But in chooses Factory for anything other than their quality was the highest. Then when it comes to the finish work on the pack, Brigham,
Tayson: you, you were pretty adamant that there's a certain way, a pack needs to get finished. And, and that's, that's what happened. The pack is finished, you know? Thoroughly?
Brigham: Yeah, I I just don't like seeing Corners cut and, and a lot of Corners can be cut with out a user even knowing, or maybe even not even being able to realize, a tangible benefit or the lack of a benefit by certain Corners being cut but Just I felt like if we're going to use the best Factor we can the best Fabrics we can try to make the best backpack we can, I just have to have things a certain way, you
Brigham: know, and I know there are backpacks out there, you know, some of the cottage backpacks their they make good products but in order for them to be to stay in business, they have to manufacture in a way that is the most efficient for them. And oftentimes, and this isn't just caught this could, this will be Big backpack Brands too that frankly, in my opinion, that cut corners on quality and finish work, you know? And and the one example, I always like
Brigham: to talk about is, is seams That you won't find an unfinished seam or a raw fabric Edge on our backpack and that's just just a requirement that I have was you know, I'm gonna have this backpack properly constructed, every seam will be finished and bound with with wet like all the seams are bound with grow grain webbing. So It's a quality thing because if a seam is has a raw Edge and you're putting things in and out of the backpack day
Brigham: in and day out, eventually that's going to start wearing on the edge and it's great to Great the Integrity of the fabric, you can have frame. And so this just increases the durability, the longevity of the backpack, and it's just something that I want our customers to see. And I want them to kind of set this as a benchmark or anybody looking at our backpack, as like, A quality level that people should expect.
Tayson: Completely, and I think that's, I think that's where we got to. when you look at the entirety of the pack, and when we build this out and when we got everything all aligned, And, you know, we again cost was never the starting point for any of our conversations with any of the factories, the Fabrics, the components, because we are direct to Consumer. We get the luxury of Designing, what we believe is the best stuff. Still, oftentimes coming in at a crazy
Tayson: competitive price. So, I remember when we got this pack, you know, when we got a dialed and we got a quoted with the Fabrics, the components and everything. When we were far enough in the design to be able to see that and then see what we'd be able to actually get that price down to for our customers, both of us. I think we're just Pretty ecstatic at that. Yeah, because we knew I mean, you know what? Everyone else sells packs for,
Tayson: right? Heating in this range of pack. I mean, it's gonna start, I would say a 250 but people paid all up close to 500 dollars and you get into the dynamos, right? Correctly, can be incredibly expensive. I'd say most people are spending. I don't know. What would you say like the average cost of a price of a backlight pack. Like this right now is like 300, let's say 300.
Tayson: Yeah and that doesn't have our exact fabric that doesn't have our exact you know it doesn't it
Brigham: won't do. What ours does meaning it doesn't have the functionality that our attack does it doesn't have the loads. Trent doesn't have the support, the structure, the comfort. So
Tayson: we got the pricing back and our pricing is very straight line. We're very, we're very honest with our pricing and our structure, we got a back and we saw that, we could get that price and drop it into the below 200 category. The 199 category we were ecstatic and we, I mean, I like we legit had conversations, which we didn't, you know, we didn't do this but like we legit had conversations of Our people leaving gonna take this backpack, seriously enough.
Tayson: Of because it's a 200 dollar backpack instead of a 300 plus dollar backpack. because we know that I mean, and I know from studies and learning and whatever like that, The biggest indicator of quality is Price Rite. You take the same product put it on the same corner of the street. And, you know, say this one's 200 dollars and 200 dollars. And you get asked anyone walking by their all going to say that 2001 is a better product even though they
Tayson: know nothing about it, or they don't compare it, you know, perception. The perception is the higher, the price, the higher, the quality, And so for us when we were like man we can sell this for $200. That is Crazy steal for this pack and everything you get in that. Our Hope. And why I'm saying this right now is that you guys realize Does not a 200 dollar pack. It does not compete even with anything that's going to be sub two hundred
Tayson: dollars. It clearly is going to compete with anything ranging from 300 plus to 500 dollars. It really will so take it that seriously and know that when you get this you are getting The benefits of our business model and in our hard work.
Brigham: Yeah. I mean it really, that's that's why we're doing this guy. We're going to be over an hour, that's why we're doing this podcast, just?
Brigham: Yeah, I mean like why why are we doing? Why are we talking so much about one product? You know, because we're selling the product, right? So you know, you one could argue will, you know, we're just trying to promote our product, but I guess it comes back to like, why do we even do product podcasts and, and the wisdom. It's because we want to inform and be transparent and and enable our listeners followers customers to think about these things themselves. so
Brigham: yeah, we're diving deep about a backpack because we want you to think about the backpack so that You know, ask yourself the question of the competitors out there. Are they? Talking to you because frankly, you know, to The Listener. We're talking to you right now. are the competitors talking to you in this grade of depth of detail about their, their products about their backpack and look at, you know, Not our competitors, make great products. There's so many great products out there
Brigham: but we just want to do more like. I think that kind of sums up the backpack. We want to offer more for the backpack and we want to offer more as a brand that we're talking to you about this. And that. Kind of falls into like, well, this isn't necessarily just a 200 dollar backpack. If you just, try and compared to what's out there, The 200 dollar backpack that we've gone into great detail to explain what it's made of the design
Brigham: process. Are you getting that from other people? And this isn't to say that, you know, our backpack is for everybody, because nothing is for everybody. but we want, I think we want people to think about these things, to take what we have to say, and That's what we're wanting to do. People to do is just gain that wisdom for themselves, so,
Tayson: Yeah, I think the takeaway here is examine the pack. See if it's gonna work for you, we think it has such a broad application for anyone getting out on the trail. But as you're doing so make sure that you know you're doing so with complete confidence. because we're confident in the pack and you know you get our warranties with the pack, you get you know you get those things but we have a lot of a lot of confidence in the pack
Tayson: that and we we know people are demanding it because we've pre-sold 100s of packs. and, and It's, it's in high demand and it's of high quality and to come into 200 dollars, I just don't think you can, you can go wrong and we just want you to believe that and have the confidence in that. And if you've already pre-ordered one, congrats, I hope that this just reconfirmed all the reasons why you pre-ordered this thing. And when you hit the trail, you
Tayson: notice these things. You notice the little pieces that went into this, because we, as I mean, and this is probably one of the funnest parts for Brigham honestly, is when you can tell, like, so many designers, build a product and then it just goes out the door. And then you just like hope that people recognize the work. You did on like every little component that you put into that product, whereas we're actually standing up and saying, this is everything that we
Tayson: really were looking at. And so now, you get the opportunity to pick up on it. Like, you, you're gonna be so much more. Likely that holy cow? Yeah, that does make a big difference that it's a 24 inch frame. It's over 22 inch frame, or 21 inch frame, or Point out like this does make a big difference that the way that we've cut the bottom of the pack to hug your back and to give you maximum stability and you know, you
Tayson: get to pick up on those things and you get to fill them and you get to know them which inspires confidence in the overall product and and but more. So the most important part is it inspires you to go farther to go out on the trail, to enjoy it, to bring others with you to disconnect. And to experience that side of life, that's why we do what we do. That's why we talk about what we talked about and and we hope
Tayson: that we are inspiring you with this pack. Brigham. I'll let you say any last thoughts. Otherwise, I'll go ahead and wrap this up. We've we've gone through a lot of the Packers are still more. I'm sure we did not cover, but any last Thoughts or comments. It's been good. It's been a good one. I've really enjoyed this. Yeah,
Brigham: it's fun to. It's fun to go deep. you know, as a designer it's always, I could talk gear, you know, all day long and That's what I enjoy about what I do and I, you know, we're excited about the pack. We've been using it constantly so it's like we already know, you know? But exciting to be releasing it to the general public and Yeah, I just hope that the information that we convey. Is. Useful. And Thought-provoking and and ends up making
Brigham: people's lives better. Yeah.
Tayson: Yep. If you have a pack or interested in a pack, make sure to watch the video. Me and Brigham did about how to get the most out of your Shadow light. It'll make sure that you're wearing a shadow like correctly, you got to set up properly for you. That's really critical to make sure that you're getting the most out of the backpack. So make sure you go watch that video. Also remember we're doing our launch event right now, so if you're
Tayson: listening to this, you can jump over there and get some freebies throwing in the box. When it goes out the door things, such as my favorite chocolate that I like to eat on the trail. My favorite powder, drink ignite. When I go out on the trail, you get a chance at some titanium products. I titanium spoon will be thrown in every couple boxes, some different bars will be throwing in. You get the Nile fume pack liner. You can get all that
Tayson: if you ordering launch event. So make sure to go check that out. And make sure to listen, if we can get enough time and get ahead of things, we may have a pretty fun competition type thing that we are going to we've talked on and off about with the shuttle light, which would be
Tayson: if you're planning like a through hike. Picked this up for through hike and you May be able to kind of be in the running for a competition that we're potentially going to run this year. So anyways, we really appreciate you guys listening. If you stuck with us this long, your champ you take this stuff seriously. Just like we take it seriously and it makes a difference and keep getting out there on the trail. Keep living ultralight, subscribe, share this podcast
Tayson: and we'll see on the next one. Hey everybody, this is Tayson again. And really quick. I wanted to invite you to join. Probably the best thing we've ever put out which is the Live Ultralight membership, buying and affording gear is arguably. The biggest reason that people don't get out and truly enjoy nature. You want to go but you don't trust your gear. It can't handle the expected, weather, or temperature ranges, or you simply don't have the right gear in the first
Tayson: place at all. That's exactly why we created the little trip membership. It works a lot. Like a simple savings account for your gear. You simply Auto load, 10 dollars, a store credit into your account every month, and you get instant access to year. Round discounts, you get free priority shipping and prioritize shipping. By the way, early access to New Gear, the world, leasing or early access to sales that are going on, you get limited edition gear. You're going to get expert
Tayson: coaching, and access to the obtained inside our closed, Facebook group, which is also gated not, anyone can join this, right? And something very, very cool where you can now get our most vetted, our favorite gear from other brands that we're now putting on the website, but members are going to get it at additional discounts and instant rebates. So, If you wanted that new cation, water filter that we've been talking about a ton lately, you can get it with your membership credits
Tayson: and you're also gonna be able to get with a membership discount and an instant store credit rebate, that's just Auto added to your account. After checkup, this membership has too many amazing things to cover. So what I want to recommend you do right now is stop everything. Pause this audio head over to Outer vitals.com forward slash membership to sign up and start building your credit. We're going to release some new products in there really soon at Big discounts. So go sign
Tayson: up today at Outdoor Vitals.com forward slash membership, and we will catch up inside the closed, Facebook group after that we can continue this conversation over there.